Territory Sales Manager
About the Role
Shan Foods Pvt Ltd is seeking an ambitious Territory Sales Manager to spearhead retail distribution and market penetration in Karachi. The role drives primary/secondary sales targets, manages distributor relationships, and coaches dedicated sales forces.
Key Responsibilities
- Formulate and execute aggressive territory sales plans to achieve monthly, quarterly, and annual sales volume targets.
- Lead, supervise, and mentor distributor sales forces (DSF) and order bookers, optimizing daily permanent journey plans (PJP).
- Conduct daily retail market visits to guarantee maximum numeric and weighted product distribution across all categories.
- Ensure disciplined stock management, FIFO rotation, and timely claim settlements with retail distributors.
- Monitor competitor promotional campaigns, pricing shifts, and provide actionable feedback to the Area Sales Manager.
- Oversee flawless execution of trade promotions, merchandising displays, and point-of-sale visibility across assigned retail doors.
Qualifications & Skills
Basic Requirements
- Bachelor's or Master's degree in Business Administration, Marketing, or related field.
- 3–5 years of field sales experience in FMCG, with demonstrated expertise in distributor and route-to-market management.
- In-depth market knowledge of Karachi's retail, wholesale, and modern trade channels.
- Strong analytical ability to interpret sales reports, off-take data, and market share metrics.
- Strong leadership, coaching, and negotiation skills.
Preferred Qualifications
- Experience handling spice, culinary, or packaged food portfolios.
- Proficiency with handheld terminal (HHT) order booking software.
How to Apply
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About Shan Foods Pvt Ltd
Shan Foods is an iconic Pakistani culinary enterprise and global food brand present in over 70 countries, manufacturing premium spices, recipe mixes, traditional desserts, and pickles.
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